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Paper-based packaging perfectionist, Graphic Packaging International, has unveiled its latest addition to the arsenal of beverage brands seeking to slash the plastic: the recyclable paperboard packaging solution Cap-ItTM.
An innovative clip with neck rings for multipack polyethylene terephthalate (PET) or recycled (rPET) bottles, Cap-It is made of renewable materials, is an alternative to traditional shrink film packaging, increasing overall pack recyclability to 100%.
“Graphic Packaging’s wide range of sustainable paperboard beverage solutions work well with multiple can, glass bottle and PET bottle configurations,” said Roxanne McSpadden, director of marketing and beverage new product development at Graphic Packaging. “Cap-It is our latest innovation for PET bottles that replaces traditional plastic multipack solutions, such as rings and shrink films. With Cap-It, customers are guaranteed a 100% recyclable package that aids the circular economy by providing fibres that can circulate multiple times through the recycling chain and becoming new packaging.”
Commonly used to house four- to eight-count bottles, the Cap-It clip uses minimal paperboard while enhancing on-shelf differentiation. Product branding can be consistently viewed in full, from all angles, and the unique design provides integrity throughout the supply chain and offers a comfortable handling experience for consumers.
“Our multi-award-winning solution, KeelClip™, has helped our customers achieve environmental improvements via clip-format application throughout 2020, and we continue to innovate with solutions such as Cap-It to ensure our customers have tailored packaging that suits their individual needs,” concluded McSpadden.