Inspired by wellness-conscious millennials’ desire for simple, wholesome snacks and…
One of the leading suppliers of bespoke flexible packaging to the UK Food Industry, JM Packaging, alongside FEI Foods, the largest processer of ready to eat rice and grain pouches in Europe, have announced the launch of a technologically advanced mono-material, that is recycle-ready and retort-ready, whilst maintaining all the mechanical properties of a conventional stand-up pouch.
The pioneering packaging, which is available in supermarkets now, will be a global first for the industry, providing consumers and food manufacturers with a product that can be retorted, ready-to-heat and recyclable, where recycling framework permits.
“Throughout this project we have illustrated our commitment to the circular economy, focussing on optimising flexible packaging to minimise the impact on the environment, whilst offering convenience and food safety to the consumer,” said Jason McGill, Managing Director of JMP. “We’re proud to bring the first mono-material, recycle-ready, ready-to-heat pouch to the market and thank our team and partners FEI Foods for their support to help make this happen.”
The pouch size, shape and function remain the same as current packs and continues to provide attributes required by customers such as food-safety, ease of use and convenience, whilst providing ground-breaking environmental benefits.
Simon Lewis, Managing Director of FEI Foods, added: “Quality and innovation are at the forefront of our DNA at FEI Foods. As a market leader in this category in Europe, it was imperative that we led the way in developing a recycle-ready pouch. We are determined to provide the most sustainable product possible, and the development of this pouch has been a key strategic objective for us for some years. 24 months of diligent testing of this new material has culminated in this launch.”