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Packing line specialist Ishida Europe has committed to a partnership that will allow it to use carbon neutral exhibition stands, in a drive to reduce the carbon footprint of its trade show activity.
The company is working with German live communication specialist “mac. brand spaces” in the design and building of stands that focus on key sustainability criteria such as reduce, reuse and recycle.
“Exhibitions are a vital part of the global packaging and food markets, and we know our customers value the opportunity to assess our equipment and discuss their specific requirements will our experts face-to-face – especially after the two years of the pandemic,” said Steve Jones, Ishida Europe’s Marketing Director. “Nevertheless, we realise that such activities also have environmental consequences and we therefore wanted to play an active role in minimising the impact of our participation as part of our wider sustainability commitments.”