Epson debuts SurePress and ColorWorks label solutions at Labelexpo 2023

Epson debuts SurePress and ColorWorks label solutions at Labelexpo 2023

Epson will debut its recently extended range of SurePress label presses at Labelexpo in Brussels, 11-14 September 2023.

This is the first time the L-4733AW — a major upgrade to the SurePress 4000 series — will appear at a trade show in Europe. It will be shown alongside the SurePress L-6534VW, which is available with CMYK and white ink plus either orange ink or in-line digital varnish.

Building on the renowned success of its industry-leading predecessor, the SurePress L-4733AW short-run label press offers a combination of quality, consistency, repeatability, and higher speed print modes. Using Epson’s newly improved AQ4 ink-set — CMYK with green, orange, and white — it delivers a wider colour gamut and precise colour matching on a greater variety of substrates.  It also offers simplified, automated maintenance features designed to maximise uptime with minimal operator intervention, meaning a faster, more efficient, reliable workflow and shorter turnaround times.

The SurePress L-6534VW will also be shown in combination with an inline GM DC330 Mini all-in-one compact label finisher. Built to optimise productivity, the SurePress L-6534VW delivers print speeds of up to 50 meters per minute for high volume production. Being able to finish inline offers a complete end-to-end, high-quality solution which significantly reduces overall production time on longer runs. 

Also debuting at Labelexpo are Epson’s new cloud enabled ColorWorks label printers. This follows a partnership announcement between Epson and Loftware, the world’s largest cloud-based enterprise labelling and artwork management provider. By connecting to the systems of enterprise businesses across multiple locations, cloud enabled ColorWorks printers are meeting the rise in demand for high-productivity colour labelling solutions in the chemical, pharmaceutical, electronics, automotive, aerospace and retail sectors.

Epson will also demonstrate an innovative automated labelling application using two ColorWorks printers, a smart camera, and an Epson robot. It showcases a medical industry application requiring bespoke labelling of different size drug containers. The automated process eliminates human handling, which is necessary for certain medications, and also any potential human labelling errors.

Other stand highlights include a demonstration of Epson’s new prototype RFID printer. The first of its kind, the printer produces colour, on-demand RFID labels which offer significant benefits over black and white counterparts, such as easy differentiation between products and the ability to clearly highlight information.

Marc Tinkler, Head of Product Marketing, Commercial & Industrial, Epson Europe, said: “Epson’s SurePress range of label presses has a worldwide reputation for quality, reliability and versatility. We’re excited to return to Labelexpo and to be able to demonstrate our new L-4733AW in person. We continuously develop our technology and this significant upgrade to our SurePress 4000 series is testament to our unwavering commitment to the evolving needs of our customers.”

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